• Agência
    Shpak
  • Client
    Tharinne Borba
  • published
    July 27th 2020
  • WebSite
    WebSite

Brand Identity

introduction the project

Lenir is a store that works with products in the fashion, accessories, cosmetics and home segment. As it offers products from different segments, the brand should include them without favoring or disadvantaging any of them, the brand should encompass them without favoring or disfavoring any of them, this being one of the biggest challenges of the project. The main personality attributes identified in the brand are: modern, elegant, open-minded, reliable, creative and cheerful

Web Design

Lenir Multimarcas

The solution found was to use the gift box, thus depicting all the products. Gift-giving is one of the oldest attitudes among the human species and has been a foundation.

Tharinne Borba

Web Design

Lenir Multimarcas

Brand Identity

The tie used symbolizes union, happiness, energy and strength. With four points it represents the union of the family, the foundation for all areas to be in balance, especially the professional.

Next Project

2021 © Jota Pê Design

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